I”The used supercenter business represents a significant growth opportunity for our company and we continue to move forward with our expansion plans,” Pordon said in an email to Automotive News.
Two new U.S. supercenters are expected to open next year — a Brunswick, N.J., store in the first quarter and a Scottsdale, Ariz., location in the second half, Pordon said. Another U.K. supercenter is slated for 2022, he added.
“We think three or four a year is probably a good pace,” Penske CEO Roger Penske said in July. “And then what we can do is develop this online omnichannel, as we call it, above it.”
Penske has said it wants enhanced omnichannel capabilities for used vehicles and that the effort could include a separate brand.
Omnichannel refers to digital shopping technology that aims to provide a seamless buying experience for consumers regardless of device or whether they shop online, in store or both.
Sonic, meanwhile, intends to expand its EchoPark unit, which opened its first store in 2014, to $14 billion in revenue and 575,000 vehicle sales annually by 2025. That’s up from $1.2 billion in revenue and nearly 50,000 sales in 2019 and 61,000-plus sales expected this year.
To reach the goal of more than 140 locations, about 100 will be smaller delivery and buy centers, Sonic President Jeff Dyke said in July. Another 25 or so will be EchoPark “hub” stores.
“We will conservatively open five hub locations, five medium or large stores next year,” Dyke said.